Tuesday, July 28, 2009

Session 2: Day 6 of Cafeazy


After a relaxing weekend, we swung back into our business mode. Everyone started working on the many different things we still had to accomplish. It was great to hear that Patrick and Julia were able to get Godiva Chocolates to donate 200 of their new ice cream truffles. We will offer the truffles for free if we run out of cupcakes.
We also finalized our order form for the catering equipment and furniture. The total came out to be $355, but it's still a lot cheaper than buying the equipment. We went to the fabric store and chose the colors and designs we are going to use. We want to start making our awning tomorrow.
We had Emily come visit us and talk to us about start up costs and recurring costs. Emily works as a free lance accountant, who is in charge for bookkeeping for several major clients. We figured out the costs needed if we wanted to start a permanent business. After doing all the math, the money we would have needed at hand was around $160,000.

Our quarter page ad for the Downtown Express.

We finalized the ad and sent it to the Downtown Express so that it would be printed in the Friday newspaper. Along with the ad, we also ordered postcards that we could hand out to promote Cafeazy.
Siena finished decorating the sandwich board we are going to display outside our store to advertise our opening. A bunch of us went out to different coffee shops to see what the prices of various goods were and based our menu on these findings. And to end the day, Julia sent out our press release to NY1 and ABC.

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